New Zealand welcomed 3.3 million visitors in 2024—but is it overtouristed?

Note: For respect to Aotearoa New Zealand’s Māori heritage, geographic names are presented first in Māori and English where applicable, then in English thereafter for readability.

During the final approach of my Air New Zealand flight to Ōtautahi Christchurch, we passed low over a parking lot where rows and rows of camper vans were parked. I had read that the vans were a popular way for tourists to see Aotearoa New Zealand, but I couldn’t help but wonder: “If we’re in the middle of the peak summer tourist season, why are they lined up in a parking lot and not out for rent?”

I’d read plenty about New Zealand looking to get out ahead of over-tourism, particularly before the pandemic. So, I thought a small ship crui

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