PHILADELPHIA (WPVI) -- The iconic Geno's Steaks in South Philadelphia is lending its facade in honor of Eagles fan favorite, Saquon Barkley, turning it into "Steakquons."

EA Sports is making history with this publicity stunt as the company announced Monday that the star running back is the face of Madden 26.

The Madden cover is one of the most iconic honors in football.

MORE | Eagles RB Saquon Barkley lands Madden cover with iconic leap

Barkley has the stats and star power to earn the title.

"It's something you dream about as a kid. There's a lot of accolades you want in your football career, and Madden's definitely one of them," Barkley said.

Barkley's no-look hurdle will be on the standard and deluxe editions of the video game. He will also have the highest rating, 99 overall, w

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