AMES, Iowa —

Tyrese Haliburton's performance during the NBA playoffs has lifted his profile in the basketball world, and PUMA is taking advantage.

Previous video above: Iowa State honors former Cyclone Tyrese Haliburton at Hilton Coliseum

Haliburton and PUMA inked a deal in October 2024 . Eight months later, on the day of Haliburton's first NBA Finals game with the Indiana Pacers , his first signature shoe was revealed.

PUMA shared photos of the new "Hali 1" shoes on social media Thursday morning. You can see them below. This content is imported from Twitter. You may be able to find the same content in another format, or you may be able to find more information, at their web site.

PUMA has also released a few other products tied back to Haliburton, including an "overrate that" T-

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