We all know The Caitlin Clark Effect is strong. But is it strong enough to drive business decisions at one of the most successful fast food chains in history?

Probably not.

However, the reality is this: On April 21, 2022, McDonald's posted on X — then named Twitter — "bring back _____."

Clark, then a star for the Iowa Hawkeyes, responded the next day : "snack wraps."

Three years after Clark's demand, and nine years after McDonald’s discontinued them in the U.S., the fast-food powerhouse is bringing back Snack Wraps .

On Tuesday, McDonald's announced that a new version of the Snack Wrap will go on sale July 10.

Ethan Miller Caitlin Clark posted in 2022 that she wanted McDonald’s to bring back its snack wraps. Three years later, they did.

History of the McDonald's Snack Wrap

M

See Full Page