Chow Tai Fook , the 96-year-old Hong Kong jewelry group, is breaking new ground with the launch of its first high jewelry collection.

Sonia Cheng , heiress to the group and the head of its family-owned Rosewood luxury hotel chain, is the driving force behind its “transformation journey.”

“Launching this high jewelry collection is really a pivotal moment. It really signifies the capability, the legacy of Chow Tai Fook jewelry, and the rare expertise and craftsmanship that we have,” said Cheng, who’s currently vice chairman and executive director of Chow Tai Fook.

“In the world of high jewelry, which has been dominated by Western brands for so many years, we want to be the only Chinese global jewelry house that showcases the beauty of China to the world,” Cheng continued.

The

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