BRIDGEPORT, W.Va. — It took a rolling billboard to quiet a nagging voice Lewis County resident Penny Cooley just couldn’t shake for years.

“It’s always been in the back of my mind,” the WVU Cancer Institute patient said. “Because everybody on my father’s side has died of cancer, and I smoked 21 years.”

Paul Cooley, Penny’s husband, saw the mobile sign, too. After all, it would be hard to miss a 48-foot unit equipped with state-of-the-art lung cancer screening technology.

“She looked over and saw that bus,” Paul said. “It said lung bus. And she said, ‘I want to go over there.’ So, I zipped the car around and away we went.”

The 18-wheeler’s trailer has Lung Cancer Screening Unit, LUCAS for short, in huge white and blue letters plastered over a scenic West Virginia backdrop.

“If it had n

See Full Page