"I do not agree with the content of the message," BarkBox founder and CEO Matt Meeker said. "It wasn't good, it doesn't reflect our values and I'm deeply sorry that it happened."

Less than a week into Pride Month , BarkBox is receiving backlash for a leaked memo that compares an LGBTQ+ themed pet collection to the Make America Great Again movement . Now the monthly dog subscription service's CEO is looking to make amends.

The memo, shared to Reddit this week, informed a group of employees that the monthly dog subscription service would cease advertisements for its Pride collection , which includes several Pride and rainbow accessories. The memo was shared by one employee to a small group of others, BarkBox confirmed to USA TODAY.

"While celebrating Pride is something we may valu

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