Lovefrom, the creative firm founded by former Apple chief designer Jony Ive, played a role in the development of Rivian’s first electric bike, according to multiple sources who spoke to TechCrunch.

For about 18 months, a handful of LoveFrom staff worked alongside Rivian’s design team and engineers within a skunkworks program led by Specialized’s former chief product and technology officer Chris Yu. LoveFrom’s work on the micromobility project ended in fall 2024, according to the sources.

LoveFrom and Rivian declined to comment.

Rivian’s skunkworks program, which eventually grew to a team of about 70 people hailing from Apple, Google, Specialized, Tesla, REI Co-Op, spun out earlier this year with a new name and $105 million in funding from Eclipse Ventures.

The micromobility startup,

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