So Pretty Cara Cotter is an Edmonton-area jewelry business. 20 years ago, Cara Cotter started making jewelry in her home.

She built her business slowly, raising a family while pursuing her passion, and last week, she announced her brand as an official NHL licensee.

“Samantha from the NHL, who’s been with them for over 20 years, and is the head of retail for all their hard goods, she has been a customer for about five years. So followed along our journey. And she reached out to us in November when she thought we were ready to do a project of this size, and asked us if we would be interested, and pitched an idea to us. And we absolutely, 100 per cent, without even taking a beat, said yes, yes, yes,” Cotter explained.

Cotter has designed a full line of jewelry for four NHL teams to kick of

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