ATLANTA — Target’s leadership change will not end Pastor Jamal Bryant’s fight for accountability as he continues pushing the company to honor its promises to Black communities and demands supporters maintain pressure on the retailer.

Target confirmed that Michael Fiddelke will replace Brian Cornell as CEO on Feb. 1, 2026, during a period of falling sales and ongoing boycotts. Bryant, who has led calls against the company, said he is “almost excited” about the change but remains doubtful it will bring real progress.

“Our demands have not changed since February,” Bryant said. He called on Target to honor its $2 million pledge to the George Floyd family, invest $250 million in Black banks, partner with six HBCUs and reshape its approach to diversity, equity and inclusion.

Bryant’s campaign

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