Birkenstock is continuing its U.S. retail expansion with its first Midwestern store in the Chicago suburb of Naperville, Ill.
According to the German footwear brand, the new store is located at 20 W. Jefferson Avenue and offers Birkenstock ’s full footwear collection for men, woman and kids, along with the Care Essentials line of premium, all-natural foot care products.
David Kahan , president of Birkenstock Americas, told FN that the company decided to open this location after hosting a pop-up at local retailer Naperville Running Company a few years ago.
“[The pop-up] gave us our first glimpse into just how special the local community is,” Kahan said. “The passion and dedication of our fans, particularly around the post-run sport world was truly inspiring. It highlighted the opport