WHAT HAPPENS IF EVERY BLACK DOLLAR STAYED BLACK FOR JUST 30 DAYS?

By: Fred Smith

What if every Black dollar stayed in the Black communi- ty for one month? Right now, the reality is stark: the aver- age dollar circulates in Asian American communities for 28 days, in Jewish communities for 19 days, but in Black com- munities it lasts only 6 hours. That means trillions of dollars in potential wealth are leaving before they can create jobs, homes, or businesses where they’re most needed.

The collective buying power of Black America is projected at $1.7 trillion in 2024. To put that into perspective, that’s more than the entire GDP of countries like Mexico or Canada. Yet, because so little of this money is spent with Black-owned businesses, the community sees only a fraction of the benefit. If even 10% more of that $1.7 trillion were circulated within Black