Summary • Drake and PARTYNEXTDOOR released 19 fan-made videos for "SOMEBODY LOVES ME" • This project turned a creative contest for aspiring filmmakers into a unique, crowdsourced release, with the help of Kai Cenat • The initiative highlights their commitment to their audience and rewarding new creative talent
Drake and PARTYNEXTDOOR have dropped a staggering 19 music videos for their collaboration "SOMEBODY LOVES ME." The collection is the culmination of a unique creative contest, which was initially sparked by streamer Kai Cenat's criticism of a previous Drake music video. The contest offered aspiring filmmakers and creators a chance to win a $15,000 USD prize and showcase their talent.
The duo, who were "blown away" by the submissions, shifted their original plan to release a si