Poundland makes new price announcement for all its UK stores

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Poundland today announced it will introduce new grocery pricing across all its UK outlets in a strategy that it claimed "takes the discount chain firmly back to its roots". The initiative, forming part of efforts to restore the business to profitability, will streamline grocery offerings at Poundland branches to three straightforward price levels - £1, £2, £3 – signalling "the end of additional price complexity". ‌

The fresh pricing structure, alongside a refocused grocery selection, will be implemented across all Poundland's UK outlets in stages from now until September, following a discreet trial at 17 branches in the West Midlands over the past five months. During the trial period, costs were substantially cut and product ranges concentrated on shopper favourites, with cust