SG Culture Pass a ‘valuable kickstart’ to boost arts, but can small players sustain audiences long term?

Bigger, more recognised cultural institutions may see higher footfall once the SG Culture Pass rolls out on Monday (Sep 1).

But it is perhaps smaller, independent players in the local arts and heritage scene who could experience the greatest impact in the short term from the government initiative.

The S$100 (US$78) credits – given to eligible Singaporeans aged 18 and above to spend on over 400 arts and heritage programmes across more than 100 partners to date – will allow more people to access offerings from non-mainstream groups.

But this initial awareness must be bolstered by ongoing, structured support to build a sustained interest beyond the culture pass, said over 10 niche groups who spoke to CNA Lifestyle.

These partners cover a range of art and heritage forms, from contempora