Nearly every year we highlight LG's C-series as one of the best value propositions in the market and this year's LG C5 OLED is no different thanks to its laundry list of features and incredible performance metrics.
But after a week of testing the Samsung S90F, I'm convinced there's a new value OLED TV in town. The best part about it is that the S90F offers slightly better performance than the C5 for less than many of the best OLED TVs.
Here's how my week-long testing of the Samsung S90F went and why it's fast becoming one of my favorite TVs of the year.
Samsung S90F OLED TV testing data compared
Samsung S90F
Samsung S90D
LG C5
LG B5
SDR Brightness (10%, in nits)
520
476
344
241
Delta-E (lower is better)
1.1
1.2
1.2
1.6
Rec. 709 Gamut Coverage
99.99%
99.32%
99.66%
97.3