BLOOMINGTON Saturday marks the start of a new IU football season. It also marks the return of the schools mascot, Hoosier the Bison.
For months, IU Athletics has teased the return of the bison with a social media campaign leading up to Aug. 30.
Were very excited to bring back the bison, said Jeremy Gray, IUs senior associate athletic director. Its been a movement led by faculty, students and IU fans.
Gray helped design the new look, which is being kept under wraps until Saturday.
I wanted it to look like a Marvel character so that it could win a play fight against Brutus Buckeye at halftime, he joked.
The updated design is a far cry from Hoosiers first version. The original mascot debuted in 1965 but lasted just four seasons.
It was extraordinarily hot, had an oversized head, in fact