AI-assisted summary
More women are engaging with professional sports, driving demand for fashionable fan apparel.
Stylish options for female fans extend beyond traditional jerseys, including press-on nails, clothing lines, and jewelry.
Brands like Fanatics, Glamnetics, Kendra Scott, and others offer officially licensed merchandise catering specifically to women.
Call it the Caitlin Clark impact , call it the Taylor Swift impact , but research shows that more women are tuning into professional sports than ever before. I've been a hardcore sports fan all of my life and it wasn't until the last couple of years that you could actually find cute fan gear for women. I distinctly remember the days when the only slightly feminine option was a pink NFL jersey. But, things are so much bett