The 2025 KPMG Women’s PGA Championship final round, had a viewership of 428,000, a 50.6% drop from the 867,000 viewers in 2024’s final round. So, viewership numbers remain stubbornly low for the league, with everyone having a theory for it. Some say LPGA pros need to get on good terms with sponsors. Golf legend Juli Inkster and journalist Meg Adkins are on the same page here , claiming the LPGA pros are rather tough to work with. They need to be more approachable and friendlier, they hint. But that narrative puts all the onus on the LPGA stars.
And that should not be the case, says Lydia Ko . The real problem lies in the lack of substantial TV rights deals with major networks. The current deal with ESPN wraps up this season, and while there’s a joint media rights deal with the PGA T