ATLANTA, Ga. (WSAV) – A Georgia nonprofit organization took to the playing field Labor Day weekend to bring awareness to a serious issue: human sex trafficking.

They call themselves "MOST" and it stands for Men Opposing Sex Trafficking. Members began playing kickball Friday, Aug. 29 at 8 a.m. in Fairburn, Ga. and didn't stop until they broke the Guiness World Record for "longest marathon playing kickball. They played 52 straight hours and raised more than $200,000.

This wasn't the first marathon for "MOST" -- they broke previous world records for longest softball game and longest basketball game -- but this was their first time as a co-ed team. Thirteen women played alongside 27 men.

Bruce Deel, CEO and founder of MOST, says by attempting to break world records, you capture people's att

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