The Brief
McDonald’s is slashing prices on some of its menu items to attract consumers as costs surge for fast-food meals.
The hamburger chain’s price reductions could influence its competitors, who are facing similar pricing challenges, to follow their strategy.
For instance, in late August, Domino’s started its Best Deal Ever promotion, offering any pizza with any toppings for $9.99.
McDonald’s price cuts start next week
Why you should care:
Beginning Sept. 8, McDonald’s will offer Extra Value Meals, which combine select entrées like a Big Mac, an Egg McMuffin or a McCrispy sandwich with medium fries or hash browns and a beverage.
Prices will vary by location, but McDonald’s told the Associated Press that Extra Value Meals will cost 15% less than ordering each of those menu items