Taylor Swift’s Eras Tour helped boost consumer spend on live music in the U.K. to a record high in 2024, according to LIVE’s newly published annual report released Tuesday (Sept. 2).

The report reveals that consumer spend soared to 6.68 billion pounds ($8.95 billion) in 2024, a year-on-year increase of 9.5%. The number is up 28.2% from 2022’s figures (5.2 billion pounds), and up 48% from the last non-COVID-affected year in 2019 (4.5 billion pounds).

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LIVE, which represents 15 live music organizations including the Music Venue Trust, the Music Managers Forum and Fea

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