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SOUTH BEND, Ind. -- Despite the 27-24 loss to Miami on Sunday, experts believe the financial impact of a Notre Dame home game won't be diminished whatsoever in 2025-2026.

Last year, Notre Dame home games brought in $36 million to the region through an uptick from hotels, restaurants, bars and entertainment.

Jeff Jarnecke, Executive Director of Visit South Bend Mishawaka, says hotel occupancy is up 22% year-over-year in St. Joseph County, and one loss isn't expected to have a major impact on game attendance.

Bar owners in the area agree; Jeff Morauski, co-owner of Taphouse on the Edge, says this past weekend saw its typical rise in customers, even during an away game.

Restaur

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