Amazon is taking online shopping convenience to the next level with its latest AI-powered tool, Lens Live. This feature allows users to simply point their phone's camera at any object and instantly find it listed on Amazon, complete with product details and quick purchase options.

Amazon aims to make impulse shopping faster and more interactive through generative AI and visual search.

What Is Amazon Lens Live?

Lens Live is an evolution of the current Amazon Lens that incorporates an advanced generative AI. Unlike its predecessor, this new feature is able to better identify objects and match them to Amazon's massive marketplace in real-time. When the app identifies an item, it shows a swipeable carousel of related or exact items. This allows consumers to compare prices and specificatio

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