Apple is working on an AI-powered search feature for Siri – but it might need Google’s help to make it happen, according to a report from Bloomberg’s Mark Gurman. As noted by Gurman, Google is currently in the lead to help Apple revamp its voice assistant, which could involve using a custom Gemini model running on the iPhone maker’s servers.

The new feature, reportedly called “World Knowledge Answers” internally, will allow users to search for information and receive AI-generated summaries based on results from the web. Its interface will also incorporate text, photos, videos, and points of interest, allowing it to challenge the AI-powered search features from companies like OpenAI and Perplexity.

Putting AI search into Siri is part of Apple’s delayed plans to upgrade the voice assistant

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