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Leading members of President Donald Trump‘s political team met Wednesday behind closed doors with House Republicans to offer what’s being described as a “clear and simple” message to sell the GOP’s sweeping domestic policy package to Americans.

The sales pitch, from top Trump pollster Tony Fabrizio, senior Trump political aide James Blair, and White House press secretary Karoline Leavitt, is part of an ongoing effort by the president and his team to rebrand the massive tax cuts and spending measure, which polls indicate isn’t popular with Americans.

“The best marketer out there is our president,” National Republican Congressional Committee (NRCC) chair Rep. Richard Hudson of North Carolina told Fox News’ Aishah Hasnie following the meeting.

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