On the afternoon following the Thursday night opener, the viewership figures usually emerge. This year, that’s not happening.
As explained by Eric Fisher of FrontOfficeSports.com, the Nielsen numbers for the Cowboys-Eagles game televised by NBC and Peacock won’t be released until early next week .
The delay is, per Fisher, “largely due” to the time required to process the new “Big Data + Panel” calculations.
Although the Nielsen advances will boost audience sizes, the NFL has expressed concern regarding the accuracy of the numbers.
The league’s position that the Nielsen numbers undercount the audience by “millions” comes at a time when it may be thinking about going back to the table with its broadcast partners, in advance of the widely-anticipated early cancellation of the cur