IT'S not just slick new tech that has shocked iPhone fans this year - the record price has caught people's attention too.

Apple bosses took to the stage with four new models but the big beast of the bunch comes at a very high cost.

It's the first time the firm has virtually reached the 2k mark, which people have called "diabolical" and "insane".

The most expensive iPhone handset is the iPhone 17 Pro Max with the biggest storage option, 2TB, retailing for £1,999 / $1,999.

It's also the first time Apple has offered a whooping 2TB storage size for all your apps, videos and photos - up from the previous 1TB.

Although it's a huge upgrade that warrants some form of price rise, iPhone users are shocked that we're now in 2k territory.

"Out they damn minds," one user raged on X.

"$2000 for

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