HBO Max is potentially facing an imminent price hike as the Warner Bros. CEO feels that the streaming platform's subscription fees are "underpriced."

CEO David Zaslav recently shared that HBO Max's current pricing is not ideal yet for the quality of content and service that the platform is offering to users at present. However, it is important to note that HBO Max's current subscription fees in various tiers are already competitive in the market, particularly compared to its larger rivals like Netflix and Disney+.

HBO Max Price Hike Is Imminent as Per CEO

In a recent interview by The Hollywood Reporter , Zaslav revealed that in the near future, the company will effect a price hike to the HBO Max streaming service. This comes after the recent rebrand of the platform's namesake to HBO

See Full Page