LA JOLLA – Promoting itself as a “rebellious approach” to beauty and self-care, Alcheme wellness center held a recent grand opening for its new La Jolla location.

Guests at the new holistic-oriented facility at 909 Prospect St., Suite 100C, were treated to an evening of interactive self-care, live demonstrations, food and beverages, a bubble machine and a DJ at the Sept. 5 grand opening.

The new center focuses on optimizing health while addressing the root cause of diseases. In its new space in the former Beverly Hills Rejuvenation Center, Alcheme, which started in Del Mar, offers a full spectrum of science-backed services combining the best of conventional and natural medicines.

The La Jolla location also offers a range of medical spa services for all ages. Those include IPL skin resur

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