Everybody wants a piece of the big ol’ beauty pie. Following Louis Vuitton’s splashy debut of $160 lipsticks , Gap, Inc., is offering a slightly more accessible fashion-beauty hybrid by way of Gap and Old Navy. The company announced a massive expansion of its beauty and accessories businesses that will now include Old Navy–branded skin care, makeup, hair care, and more, which is launching this fall. Meanwhile, a Gap beauty collection is also set to go into stores next year, starting with fragrance.

Neither of these brands are completely new to beauty — Old Navy has a fragrance line and has been carrying brands like E.l.f. Cosmetics for over a decade. As for Gap, the last time it ventured into the industry, Sephora didn’t even exist in the States yet. (Remember Gap Dream, the beloved, si

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