BAKERSFIELD, Calif. (KERO) — National studies rank Bakersfield and Kern County on opposite ends of the spectrum when it comes to job opportunities and economic success. While some research paints the city as thriving, others place it at the bottom of the list.

For Jenny Byers, Bakersfield’s Economic and Community Development director, the work is personal. A Bakersfield native, Byers said she returned home to help create opportunities for the next generation, including her grandchildren.

“I love the thought of creating jobs,” Byers said. “I really have this long-term vision for Bakersfield and what my community looks like, because it is my community.”

Byers said her department serves as a liaison for businesses trying to navigate permits and licensing, offering guidance and support. O

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