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This is an exclusive column featuring expert analysts from International Data Corporation (IDC), who provide insights into the latest products, news, and more.

In the global smartphone market, where Android dominates over 80% share with flashy spec-filled smartphones that fold and scream AI features, it is not easy to stand out. However, anyone who’s played poker knows it’s not always the best hand that wins. Strategy, timing, and knowing when to go all-in often matter more than the cards themselves. Apple’s September event at Apple Park was, at first glance, a showcase of a strong hand: sl

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