Chick-fil-A is launching a beverage-focused concept called Daybright, the chicken chain confirmed to USA TODAY.

The restaurant will feature specialty coffees, smoothies, cold-pressed juices and food. Though the restaurant will be operated by Red Wagon Ventures LLC, a subsidiary of Chick-fil-A Inc., it will not feature the popular fast-food chain’s menu items.

Daybright will operate as a standalone concept. Red Wagon Ventures was established in January 2017 to "create new concepts and services beyond Chick-fil-A restaurants, with a mission of exploring new ventures," the company said in a statement emailed to USA TODAY on Wednesday, Sept. 24.

The first location is scheduled to open in the Greater Atlanta area in the fall, according to the company's statement. The company said more detai

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