Remember when Amazon Prime rolled out NASCAR streaming for the first time and fans went wild? From the Coca-Cola 600 to the Great American Gateway 400, Prime kept viewers hooked with post-race coverage, a slick double-box format, and plenty of extra features. The payoff? An impressive 2.16 viewers per race on average. Unfortunately, the story has been very different for NASCAR’s current broadcast partner, NBC. And as the playoffs roll on, the most exciting segment in NASCAR, the TV viewership has done a 360, and the fans have sounded off on it. But a NASCAR veteran has put his foot down on the number of complaints that are flying in.

NASCAR is facing a stubborn itch it just can’t scratch: TV ratings. Throughout the 2025 season, audiences have been drifting away, and the Cup Series playoff

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