SEOUL, South Korea , Sept. 24, 2025 /PRNewswire/ -- Hyundai Motor Company today launched a heritage campaign honoring the historic journey of its iconic mid-size sedans, the STELLAR and SONATA, in celebration of the SONATA's 40 th anniversary.

STELLAR, launched in 1983, was the company's second proprietary passenger car after the PONY and marked a significant advancement in technological independence in Korea's automotive industry. SONATA, first introduced in 1985 as the high-end version of STELLAR, soon grew into its own legacy, evolving through eight generations to become Hyundai Motor's longest-running volume model.

As part of the heritage campaign, Hyundai Motor will host a special pop-up exhibition at p iknic , an exhibition venue near Namsan Park in Seoul , from September 25, 2025

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