Government e-Marketplace (GeM) has rolled out a special campaign during Vigilance Awareness Week titled “GeM Ki Sunien, Satark Rahein, Zimmedar Banein”, reaffirming its commitment to integrity, transparency, and ethical practices in public procurement.

The initiative is designed as a comprehensive awareness and educational drive, encouraging government buyers to follow best practices, comply with procurement rules, and make full use of GeM’s built-in safeguards. For sellers, particularly startups, micro and small enterprises (MSEs), and last-mile entrepreneurs from Tier-2 and Tier-3 cities, the campaign seeks to provide a secure, transparent, and empowering marketplace to access public procurement opportunities.

Highlighting the platform’s security features – such as red-flag alerts, str

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