Often major phone manufacturers are accused of copying one another leading to a series of smart phones that essentially lookalike. Phone makers like to pretend they don't, but the Chinese company Xiaomi has no such qualms.

With the just announced Xiaomi 17 Pro and Pro Max, the company is going right at Apple with its latest flagship handsets. However, the new Xiaomi 17 phones are a bit more unique with a secondary screen on the back and a massive battery.

If the design of the phones weren't an obvious nod to the iPhone 17 series, CEO Lei Jun made it very clear with multiple references to Apple's latest phones with direct comparisons during the Xiaomi launch event in Beijing. It was repeatedly claimed that the Xiaomi 17 series wins on battery, performance, photography and more.

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