Birla Opus has introduced financing schemes similar to the models adopted by white goods companies. (Photo source: Grasim Industries website) Grasim has launched an initiative called ‘Opus Assurance’, aimed at providing improved warranty terms to consumers. Under this initiative, the company will allot a digital certificate to consumers who avail painting services for a paintable area of 2,000 sq. ft. (roughly the size of a 1BHK house in cities like Mumbai).

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