Chartered Accountant Nitin Kaushik has sparked a wide conversation online after sharing what he calls “The Baniya Money Code” in a detailed post on X (formerly Twitter). In his thread, Kaushik unpacked the principles that have allowed India’s Baniya community — a relatively small group by population — to play an outsized role in wealth creation and capital flows across the country. Advertisement

Kaushik argued that for Baniyas, money has never been about flaunting wealth but about multiplying it silently, guided by centuries-old financial discipline.

Income as capital, not salary

Unlike most professionals who see a salary as an end goal, Kaushik said Baniyas treat every rupee as seed money. That income is reinvested into shops, warehouses, property deals, or businesses rather than bein

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