In Corsica , a golden flower called helichrysum has been cultivated for generations. Though helichrysum—also known as immortelle—is well-known on the island for its unique properties, it is now also attracting the attention of some the most respected beauty laboratories.

" Helichrysum italicum (family Asteraceae), due to its various beneficial health effects, represents an important plant in the traditional medicine of Mediterranean countries,” a recent scientific review that examined the flower’s benefits states . “Currently, there is a renewed interest in this medicinal plant, especially in investigations involving the isolation and identification of its bioactive compounds from extracts and essential oils, as well as in experimental validation of their pharmacological activities.

See Full Page