By Nick Carey and Jesus Calero

LONDON (Reuters) -Tesla’s sales rose in France and Denmark last month for the first time this year, local industry data showed on Wednesday, with the U.S. electric car maker’s revamped Model Y coming in as the best-selling model in Denmark.

The company’s sales continued to rise in Norway, where EVs dominate the market and Tesla has long been one of the country’s top sellers. But in Sweden new car registrations – a proxy for sales – showed a ninth straight monthly drop for Tesla.

RISING COMPETITION AND BACKLASH VS MUSK

Tesla has struggled in Europe this year as its small, ageing model lineup has faced growing competition from EVs launched by European and Chinese rivals.

The U.S. company has not released a new mass-market model since the Model Y in 2020.

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