Dylan Efron is bringing fans to the great outdoors.

The Traitors winner — who's currently competing on the latest season of Dancing with the Stars — was recently tapped to hide 20 exclusive "drop pins" across the United States and Canada for fans to find alongside the launch of Marriott Bonvoy Outdoors , a new digital platform that enables travelers to book trips based on outdoor activities.

Titled the "Drop Pin Challenge," the new initiative is a real-world treasure hunt across 20 iconic outdoor destinations (Efron kicked off the challenge with the first pin drop near Big Bear Lake in California) worth 10 million Marriott Bonvoy points.

"I woke up in the middle of nowhere. Let's go explore," Efron, 33, says in a new video as he hikes, bikes and paddles through nature.

Rela

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