Collaborative Initiative Launches to Protect Shoppers Against Rising Gift Card Scams

WASHINGTON , Oct. 1, 2025 /PRNewswire/ -- As the 2025 holiday shopping season approaches, an alliance of leading retailers, card networks, and law enforcement agencies is launching a nationwide social media campaign to combat the alarming surge in gift card fraud . The campaign, led by the Gift Card Fraud Prevention Alliance (GCFPA), aims to educate, empower, and protect consumers during the busiest shopping time of the year.

From October 1 through December 25, holiday shoppers will see daily tips and information on the latest scams on LinkedIn and Instagram platforms, spotlighting the tactics scammers use and steps every consumer can take to avoid falling victim. This collaborative effort mark

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