EXCLUSIVE : Changes are coming for R&CPMK. Rumors started circulating a couple of weeks ago that the veteran PR agency, owned by Interpublic Group, will be dissolving. While that is not the case, a source close to IPG tells Deadline that R&CPMK in its current form will operate through Nov. 16 when it will undergo a major revamp.
“Our parent company has been looking at opportunities to streamline its structure and focus on its core business areas,” R&CPMK CEO Cindi Berger said in a statement to Deadline. “In line with that process, IPG has moved certain parts of R&CPMK’s business into other areas of its portfolio. For the additional areas of the business, notably the celebrity talent, film content, events publicity, brand and business strategy, I will have more information to share an