At the Downtown Mobile Alliance’s yearly luncheon, a local workforce expert told the Port City’s civic and business leaders they could draw younger generations downtown by promoting it as more of a venue for progress than a place focused on the past.

Cam Marston, a writer and researcher whose work explores how generations interact with each other in the workplace, said Friday it is important for Mobile workplaces and influencers to consider the future when recruiting young people to their jobs and neighborhoods. His own studies showed members of the Millennial and Gen Z generations are persuaded to join companies more by explanations of how they can be involved in its future than stories about past achievements, he said.

See Full Page