Taylor Swift ‘s Life of a Showgirl special theatrical event is rocking at the domestic box office, where it’s headed for a first-place finish with a weekend haul of at least $28 million to $32 million from 3,702 theaters, according to estimates from Swift’s team and partner AMC Theatres. Rival distributors, however, have it earning north of $35 million.

Whatever the outcome, those numbers are in sharp contrast to ticket sales for the Dwayne Johnson -led wrestling drama The Smashing Machine , which is bombing in its domestic debut. Playing in 3,345 theaters, the A24 release earned $2.7 million on Friday for a projected weekend opening of $6 million, versus the $12 million to $14 million it was expected to earn.

Taylor Swift ‘s Life of a Showgirl special theatrical event is roc

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