No, your eyes aren’t deceiving you — Prime Day is back! Well, kind of. Amazon’s Prime Big Deal Days sale (also known as October Prime Day) is the retailer’s second biggest sale of the year, marking the unofficial start of the holiday shopping season with deals you won’t want to miss .
Running from October 7-8 , this sale is the perfect time to take advantage of exclusive deals, score major savings on early holiday gifts and even nab big discounts on streaming services .