Pomellato has unveiled the opening of a new Rodeo Drive boutique, debuting a fresh retail concept.

The flagship, at 445 Rodeo Drive, marks a relocation within Beverly Hills for the Italian fine jeweler, founded in Milan in 1967 by Pino Rabolini and part of the French luxury group Kering since 2013. Pomellato currently operates three other U.S. boutiques, in Chicago, Miami and New York, and more than 70 globally.

“Having Rodeo Drive as our first temple with this very unique concept makes a lot of sense because Hollywood, and more in general L.A., are places of artistic expression, dare and utmost creativity,” Pomellato’s chief executive officer Sabina Belli said in a statement to WWD. “The new boutique is unique in every way. It reinterprets in an extra refined and precious way the des

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