Maybelline New York has partnered with Snapchat to launch MNY Look Studio, an augmented reality-powered beauty platform created exclusively for Indian users. The new experience is designed to help consumers explore, experiment, and express their festive beauty looks with ease and confidence.

Developed by Snapchat’s in-house innovation studio, MNY Look Studio acts like a personal makeup artist within the app, allowing users to try different festive-ready looks virtually, discover suitable Maybelline products, and share their creations with friends. Advertisement

“Think of MNY Look Studio as your personal pro makeup artist,” the company said, explaining that the experience enables users to explore makeup styles for major celebrations like Navratri, Diwali, and Pujo, reflecting the colour

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